Things I like to do
Creative design solutions that have staying power
Design is more about advising than reinventing the wheel. My personal approach to everything I do for clients is MAYA: Most Advanced, Yet Acceptable. I design for the audience. The craft should be pushed forward but not so far that it alienates the people it's intended for.
Shakespeare famously said "All the World's a Stage..." movement empowers visual elements with thoughtful, creative choreography and transitions through each talking point.
Beyond Preserving old photos, and videos, I record high quality interviews from family members, then thoughtfully cut all the visual assets together, add the right music and titles to craft a story that's compelling and watchable.
Type is the most abstract of all art forms. Only the initiated can understand it; the characters make sense only if you can read. Type expresses sentiment, feeling, mood. My love of typography is grounded in classical letterforms; I appreciate the craft of those who have gone before. They subconsciously inform my work.