Better Than Bouillon

By jeffrubow • November 6, 2008

Label designs. Photography by Jon Edwards, Monrovia, CA

Athellia Font
April 12, 2017
Athellia is an upright condensed formal script that behaves like blackletter styles by paying more attention to the relationships between the white spaces inside and between the letterforms but without the aggressiveness of black letter styles. Athellia is romantic elegant and contemporary. It comes with a full set of swash …
Custom Woven Throw
January 17, 2017
This piece of typography was for a family name with Germanic / Danish roots. I choose blackletter and embellished it from there to get the illuminated manuscript look.

Delicious Brand
May 5, 2016
Branding for an organic produce company. Our approach was to go retro and base this off an older package design that was created over 50 years ago.
Olivet Lane Vineyard
November 27, 2014
A former Lettering Student of mine from the Art Center College of Design contacted me 5 years after graduating and asked me to redraw the logotype for the flagship wine made on the family vineyard, Pelligrini Vineyards in Northern California. She also asked me to revisit the olive graphic. The …